Multi-channel digital marketing and eCommerce platform proving the value of a direct-to-consumer (DTC) model for alcohol.
HALO Alcoholic Kombucha.
The challenge.
The solution.
Services performed:
- UX research and design
- UI design
- Technical consulting, architecture and development
- Content creation
- Ongoing support and performance optimisation
- Transformation strategy
- UX strategy
- Content strategy
- Data strategy
- SEO strategy
- Growth strategy
- SEO and content marketing
- Online advertising, including PPC and social
- Lifecycle marketing
The results.
Data is taken from the period of July 01 2020 to December 31 2020.
531% increase in revenue.
10.1% online conversion rate.
7x return on media spend.
Sold out of all stock within 6-months.