10k+
sales in the first month.
191%
increase in average order value.
3.5
min per session.
A fully responsive customisation tool that allows for the personalisation and purchase of a pair of thongs.
Havaianas Make Your Own.
The challenge.
The solution.
Services performed:
- UX research and design
- UI design
- Technical consulting, architecture and development
- Transformation strategy
- UX strategy
Strategy.
Development.
The results.
Data shows 3-months post launch of the MYO tool.
10,000+ custom pairs sold in the first month after launch.
191% increase in the online average order value.
35% of all online sales.
3.5 minutes per session average user time.
